LaetitiaBournazac

Background Expertise Software Experience Clients

I'm a passionate creative digital designer with over 7 years of experience, specializing in user experience and interactive design. I have a deep love for building early-stage products and MVP software that truly resonate with users and provide valuable and emotional experiences. With a strong focus on storytelling and human-centered design, I aim to create projects that combine creativity with concrete data and real needs.

Currently based in Berlin, Germany, I work as a Senior Product Designer for GRDF while also offering my services as a freelance designer. I thrive on curiosity and constantly seek out new inspiration and innovative ideas. When I'm not immersed in the world of design, you can find me indulging in my hobbies, such as DJ mixing music, playing the piano, surfing, skateboarding, and exploring new surf spots. Design is more than just a profession for me – it's an obsession. Join me on this journey of creativity and innovation as we bring your projects to life with a blend of user-centered design, storytelling, and cutting-edge ideas. Let's create digital experiences that leave a lasting impact.

We play.ed together

Experiences

2019 – 2022

GRDF DSI 

Product research, Product design & UX-UI consultant. 
Discover one of the project here

2019 

GUIZ DIGITAL

Product design & UX-UI expert

2016 – 2019

BEPATIENT

Artistic direction, product research, product design, ux-ui

2015 – 2023

STARTING FREELANCE

Graphic designer & product designer

2014

MANY MANY STUDIO

Graphic designer internship

Software

RESEARCH, ANALYSE & TEST

Dovetail – Capian

DESIGN & PROTOYPING

Figma – Sketch – Adobe CC – InvisionApp – WordPress

WIREFRAMING & USER FLOWS

Figjam – Miro – Klaxoon 

ORGANISATION

Jira – Confluence – Airtable – Asana

Expertise

UX RESEARCH

Qualitative UX Research / Data analysis / User testing / Needs framing / Interview / Protocole / Field observation / How Might We / Personas / Experience map / Service blue print / Jobs to be done / Design sprints / Design workshops.

UX DESIGN

Website – Software Design / From scratch – refont / Flowchart / Wireflow /  Wireframes / User tests / Ideation workshops / Data measurment.

UI DESIGN

Prototype / Design system & automation / ui kit / interactions

GRAPHIC DESIGN

Branding / identity / Storyboarding / Animation / Creative Problem Solving / Client communications

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